Beth Janairo

Social Media and Email Marketing Manager

Beth has experience implementing Social Media and Email strategies, developing brand awareness and voice, generating traffic, and encouraging product adoption. Skills include analyzing, synthesizing, and explaining high volumes of complex information. She also has a background in web design and survey research. Beth has a BA in Political Science from Marquette University, an MA in Political Science from Northern Illinois University, and a PhD in Political Science from Loyola University Chicago.  

Time collaborating with HS2: 
11 years
Favorite at-work moment: 
When my team and I are getting really complicated processes to work as they should and also cracking each other up with goofy IMs.
Song addiction: 
Appalachian Waltz by Mark O'Connor
Surprise factor: 
I have a PhD in political philosophy and wrote my dissertation about Socrates.
Choice vacation: 
Near Empire, Michigan in the Sleeping Bear Dunes National Lakeshore.
Social Media and Email Marketing Strategy, Testing, Reporting and Analysis, Google Analytics, Webtrends, SEO, HTML/CSS, Website Content and Design, Communication Strategy, Copywriting, Training and User Manuals